How can a start-up beat ecom giants?

Well, is it even possible?

Comparison always happens between equals. So the answer is no.

Can we beat it one fine day? Yes ofcourse!

Ecom today

The key to enter the ecom market as a direct competitor of the market leader is to identify a differentiator.

It could be different products, price points, ease of payment or delivery. But something has to be different than what has already been seen and experienced.

Start with the product, then the customer will eventually become the king.

Good luck!

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