e-shopping experience with AR

Download the Lenskart app if buying a new power glass is in your consideration set. On the top right of the search bar is the camera plus icon. This icon takes you to a page where you can see how trendy reading glasses look on your face.

Trendy reading glasses

The experience is similar to taking a selfie. Select the style of your power glass and see how it looks on your face. These could be rectangle, circle, large or medium frames. This retail-like experience in your phone is possible by a technogy called augmented reality.

AR technology like Lenskarts' are generally created by global tech-driven agencies. Definitely not out of the Blue! Very much zoomed into our daily lives to make the product selection process interesting.

Is the customer aware about camera plus AR technology? May be not. So let's talk more about it.

Is AR limited to Gen Z? Well, if you can take a whatsapp pic using the whatsapp camera, then this should be the next thing you must try. Exactly, that simple!

Let's drive into the tech driven e-shopping world that increases the perceived value of the product by tonnes.